School Marketing Series: Who Runs the World? Reaching Millennial Moms of Preschoolers

Millennial moms are a powerful audience. They are decision-influencers and, in increasingly large numbers, they’re also the breadwinners in their respective households. It’s important to reach this new generation of parents early so you can build a strong foundation of long-term loyalty to your school.

In this workshop, we’ll break down how these mothers think, evaluate, and decide, and we’ll give you key marketing strategies that target the millennial moms in your community.

  • Attendees will learn how to effectively target and enroll millennial families in their community by studying the habits of millennial mothers.
  • Attendees will discover key statistics that show that millennial enrollment is vital to the health and wellness of their institution.

Presented By:

Jaclyn Day - Director of Marketing and Communications - RenWeb

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